What if you had the best product or service, but no one knew about it.  Email marketing gets the word out about your business for pennies and it only takes a few minutes at a computer.

Services like MailChimp and Constant Contact walk you through the steps with easy to follow instructions.  Using your list of email contacts you choose the groups you want your message to reach and then you can track the number of hits in one of several reports you can select.  Newsletters are a snap.  Just decide between hundreds of preformatted newsletters and add your information. Editing tools are easy to use and make formatting quick and simple. Automatic messages can go out about upcoming sales or send birthdays and anniversaries to your customers to show you care.  The personal touch means so much!  Links can even be added to your Facebook, Flickr, LinkedIn, Twitter and YouTube websites.  Customer service for both services is available by phone or email to answer all questions right away.  There are helpful FAQs on their websites that can answer many common questions too.

So check out one of several email marketing options to:

•  Increase Customer ContactA cheaper alternative to mailed marketing pieces, customers can read, react to and forward your message in seconds.

•  Hit the targetChoose the specific demographic you want to target.  Get the word out to those who need/want it most.

•  Increase your referralsAdd a “Join My Mailing List” option on your web site and potential customers can stay informed of the latest information and become customers.

•  Get Immediate FeedbackReports give instant feedback of who is opening, responding to and forwarding your email.  Use data to target for future sales and customers.  Knowing which links receive the most hits will help to adjust information for the best results.

Contact Michael Hooper for upcoming Workshops in Temecula on email marketing or  to have a one on one consulting.  Click Here